socialmedia

What is Social Media Advertising

Social media advertising helps businesses find new potential clients by using users’ own shared information to identify interest. Rather than reactively targeting users who search a certain term, social media advertising proactively targets relevant users before they even begin their search

     

  

    

       

         

           
               
             

             
             

           

         

        
         
           

            

            
               Every Facebook user is limited to the amount of advertisements they can see each day. Facebook does not want to overwhelm their users with too many ads... After all, from a consumer perspective, Facebook is a platform to connect with your friends.  In other words, there is a limited amount of advert placements available each day. What that means is; when you’re advertising, you are actually competing with all the other businesses who are trying to get their ads on targeted news feeds! It’s less about the amount you spend, and more about the quality and creativity you put in the ad. The goal is to attract attention and get engagement. The more engagement your ad gets, the better it will perform !   
            

            

           
         
        

       

    

  


    

  

    

       

         

           
               
             

             
             

           

         

        
         
           

            

            
               Facebook is the only advertising platform that doesn’t guarantee you an exact result per dollar you invest. For most marketing companies, the more you spend, the greater the amount of people you will reach.   
            

            

           
         
        

       

    

  


    

  

    

       

         

           
               
             

             
             

           

         

        
         
           

            

            
               On Facebook the results of your advertisements are determined by the amount of engagement you receive. The more Likes, clicks and shares you get, the more people you will reach. This can be very bad for businesses that are not aware of the complexities ! On the other hand... For those who are aware of these complexities, it can be an extremely powerful concept ! A professional can yield the same results with 10$, as a rookie can with 100$. The potential is essentially limitless. This is why all the major corporations are all over Social Media, and they are investing loads of money to dominate their market.   
            

            

           
         
        

       

    

  


           How to yield high performing campaigns   Now that you have a basic understanding of how Facebook’s bidding system works... Allow me to explain how Facebook’s regulatory criteria can also impact the performance of your advertisements.            

  

    
       
      
         
          
             
                  
             
          

          

         
      
       
    

  


      

  

    
       
      
         
          
             
                  
             
          

          

         
      
       
    

  


      

  

    
       
      
         
          
             
                  
             
          

          

         
      
       
    

  


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                    What You can expect from us.   Social Companion helps local businesses engage customers through various marketing strategies. We do everything from website Development, Search Engine Optimization, social media marketing and management. Using the  Social Companion software  and social media content, businesses can grow customers with social media. 
                 
              

              

              
                 
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                    Web Development   Great for getting started with the basics and attracting new customers. Unlike most companies our basic service actually suits the needs of about 85% of our customers. 
                 
              

              

              
                 
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                    Social Media That Will Grow Your Business !   Like it or not, social media platforms such as Facebook and Google+ have become the most powerful marketing/communication tools for businesses. Never before has connecting and sharing real-time information with like-minded users been so easy, fast, and effective. 
                 
              

              

              
                 
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                    What is Social Media Advertising   Social media advertising helps businesses find new potential clients by using users’ own shared information to identify interest. Rather than reactively targeting users who search a certain term, social media advertising proactively targets relevant users before they even begin their search 
                 
              

              

              
                 
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                    Brand Awareness    Brand awareness  is the likelihood that consumers recognize the existence and availability of a company's product or service. Creating  brand awareness  is one of the key steps in promoting a product 
                 
              

              

              
                 
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                    The Social Companion Software   The Social Companion software is a one of kind platform that utilizes a strategic algorithmic formula that significantly enhances Facebook sponsored ad performance. 
                 
              

              

              
                 
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